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Last Updated: May 20, 2007 - 10:48:48 AM
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Podbharti.com, music to the ears of Hindi web community
May 16, 2007 - 3:39:32 PM
Podbharti.com has ambitious plans charted out for its future programming. Both Chakrabarty and Singh have been avid Hindi bloggers and being associated with several initiatives such as Hindi portal Lokmanch - and Hindi blog magazine Nirantar - respectively, they know what a Hindi net user expects.

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[RxPG] New Delhi, May 16 - Here is good news for Hindi web community. A new website pdobharti.com has come up with Hindi podcasting service, which will provide rich coverage of news and views on Indic blogging concerning India, tools and technology, current affairs and entertainment.

Maharashtra based blogger duo Debashish Chakrabarty and Shashi Singh have launched the website www.podbharti.com. It is India's first pure Hindi podcast and targets towards Hindi speaking users in India as well as abroad.

Podcasting, seen as a corollary to blogging, is an emerging trend in India, now slowly going mainstream.

'The Hindi blogosphere has been playing around with the idea since long, I am glad that the dream could take a shape now. Podbharti is a tribute to the growing strength of Indian languages on the net. Bringing a podcast in your own language not only gives a sense of empowerment but also opens avenues for the spread of the language,' said Chakrabarty.

'Of late Hindi blogging has started getting the much needed attention from the mainstream media. Through Podbharti we hope to add another dimension to the phenomenon and tell the world about this formidable force,' added Singh.

The web site has also joined hands with the popular English Podcast, www.theindicast.com and is expected to bring the best of both worlds to the users.

Aditya Mhatre and Abhishek Kumar, co-producers of the Indicast, are upbeat about the initiative as well as the tie-up.

'There are lots of podcasts being done purely in French, Spanish etc, but there has been none in an Indian language, so it's a great idea to produce a Hindi-centric podcast. Podbharti fills in a huge gap,' said Mhatre.

Podbharti, as its tagline 'Apni boli, Apni baat' goes, will bring shows in Hindi.

'Our Hindi would be simple but not flawed, good Hindi is so much better for the eardrums,' said Chakrabarty.

However, there are issues like bandwidth, which needs to be taken care of.

'We are aware that bandwidth is still an issue and our aim is to reach an audience that may not have the best hardware available to listen to us. Therefore, we will strive towards crisp programming with minimal audio file sizes, while not compromising with the quality and presentation style,' said Shashi.

Playable on Demand - and broadcast is not alien to Indians online, thanks to the increasing popularity and affordability of audio gadgets and portable media players.

Growing number of India centric podcasts like IndiaTech - and advent of community events like Podworks - are testimony to the growing prowess.

But there is handful of quality Indian podcasters around and they are all in English.

Podbharti has a very distinct style of programming. It is keeping the simple and packaging the show professionally.

Podbharti.com has ambitious plans charted out for its future programming. Both Chakrabarty and Singh have been avid Hindi bloggers and being associated with several initiatives such as Hindi portal Lokmanch - and Hindi blog magazine Nirantar - respectively, they know what a Hindi net user expects.

For millions of net users who were longing for such content, a Hindi podcast would surely be music to the ears.



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